Giving a new meaning to the phrase’getting your nails done’, Metta is the innovative force behind high-end nail design brand NAILS BY METS. One of the biggest trends in recent pop culture, Metta offers her clients bold cutting edge designs, and can even transform any print into an inspiring bit of nail art; providing something for the young, and young at heart!
I’ve always had an obsession with nails, and in school I used to constantly moisturise my hands and buff my nails until they were excessively shiny (we weren’t allowed to wear nail varnish!). At the weekends I’d paint them with whichever polish I could get my hands on at my local shop, and then get in trouble with my mum for wearing shades that were “too grown up for me” – pah!
In 2010, alongside my full-time job as a technology consultant, I launched my own mobile nail business, NAILS BY METS. I wanted to offer ladies in the London and surrounding areas not just luxe manicures and pedicures, but the latest offerings like Minx, Gelish and of course, bespoke hand drawn nail art. I wanted to appeal to working professional mothers, and generally those who didn’t want to (or couldn’t) waste their time sitting in a salon.
I also wanted to offer more exciting services than the standard high street nail salon. Nowadays I service regular clients in their homes, but I also do session work. I’ve done nails at London Fashion Week, filmed nail art tutorial videos for Videojug and painted nails at events for a number of big brands, including Rimmel, Sally Hansen and Jonathan Aston/Mark Fast.
The great thing about nails is that they are so versatile and can really add the final touch to any outfit, nail art is no longer confinrd to nights out or special occasions. It can be as wild or as subtle as you like – I’ve created nude, understated designs and glow-in-the-dark nu rave nails! Catwalks and lookbooks provide the perfect nailspiration, and I always look to fashion in general to give me ideas on textures, colours and styles.
Last year, one of my regular clients Ellie, was heading to a wedding and she requested nails to match her Brora Harebell design dress. I created a watercolour style nail design and tried to make each nail reflect a different part of the dress – she loved them!
Having been asked to participate in Brora’s 20th Anniversary (what an honour, thank you Brora!) I chose two designs to focus on, the first design is marine flowers. Some people may think that black nail polish is too harsh for spring/summer but with the added floral detail this is definitely a look that can be pulled off. A good black polish was essential, as was a steady hand to paint the blue & turquoise flowers. I completed the nail design with a glossy top coat to create a nice silky effect, perfect for pairing with Brora’s cascading floral print dress.
Nail art is not just copying a design, it is about putting your own twist on a design too. The second Brora design I focused on was cobalt buds. I really loved the pattern and detail, but wanted to emphasise the yellows and greens and make the overall design shout “look at me!” In my design I went for a cobalt blue base colour and then completed the design with more vibrant yellows and greens. This transformed cobalt buds into a loud, bright nail design – perfect for when you’re feeling more daring!
Brora have some great prints in their S/S 2013 collection that have given me a lot of ‘nailspiration’. Can you spot which Brora designs have influenced the NAILS BY METS nail art below?
When I’m not busy working as a technology consultant or tending to the talons of London you will be sure to find me travelling all over the world, spending time with my new husband, eating and trying to stay healthy!
If you’d like to get in contact you can find in the Twitter world @NAILSBYMETS or on Facebook www.facebook.com/NAILSBYMETS
For more information on NAILS BY METS please visit www.nailsbymets.com
For those who appreciate photos more, please visit my blog http://blog.nailsbymets.com